Why comments weigh more than likes
A like takes half a second. A comment shows that someone stopped, read and reacted, which is why visitors treat a lively comment section as proof that a post is worth their time. Instagram also counts comments as a stronger engagement signal than likes when ranking content.
Comments are especially useful on posts that ask a question, announce a product or run a giveaway. A thread that already has a few answers encourages real visitors to add theirs, while an empty one tends to stay empty.
Custom comments or team-written comments
In the order form you will find a text box for custom comments. Write one comment per line: the counter tells you if the number of lines matches the quantity you picked. This is the best option when you want precise wording, product names or questions that steer the conversation.
If you leave the box empty, the team writes short comments that fit the topic of the post: reactions, compliments and simple questions, in the language of your content. We avoid generic emoji-only replies and identical comments repeated across the thread.
How many comments to order
Comments should stay in proportion with your likes. A post with 300 likes and 150 comments looks strange. For most accounts:
- 10 to 25 comments on a regular post.
- 50 to 100 on a launch, a contest or a viral Reel.
- 150 and above for large accounts with matching like counts.
The 25-comment pack is the most ordered. To balance the numbers, you can also add likes on the same post in a separate cart line.
What we need and how long it takes
Paste the link of the post or Reel (instagram.com/p/… or /reel/…). Your account must be public and comments must be enabled on that post. We never ask for a password.
Processing begins shortly after your payment is confirmed on Stripe. Comments are added gradually so that the thread reads naturally, and you can follow the status of your order from your account.
Limits worth knowing
Instagram filters comments containing links, certain keywords or repeated text, so avoid URLs and copy-pasted lines in your custom list. If you have set up a hidden words filter, some comments may be held back by your own settings. Comments come with our 90-day refill guarantee: if some are removed by Instagram, the team replaces them. Details are on the guarantees page.